Coverage, coverage, coverage

By 23rd October 2016 Uncategorised
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At Story we pride ourselves on our straight-talking approach and work that gets results – while not forgetting to have a jolly good time in the process!

Recent months have been no exception. For the Greater Birmingham and Solihull LEP – and city partners – we announced Birmingham’s intention to bid for the Commonwealth Games 2026. We rallied the region and secured more than 400 pieces of national, trade and regional press coverage including a live feature on Sky Sunrise, FT columns, Good Morning Britain bulletins, i Paper features, BBC Radio 1 breakfast chat and a ten minute feature on ITV News. The buzz created saw the story sit pretty on the UK Twitter trend list for more than three hours on launch day (bring it on Liverpool!)

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Another thing you should know about Story is that we love experts, a lot. We get our kicks from making them the go-to guides for their media, their industry and beyond. We put one of our latest clients into action earlier this month at the Midlands Business Insider International Trade Forum. Steve Allen, Head of Mills & Reeve Birmingham and President of the British-American Business Council shared his wisdom and experience on exporting to North America at a roundtable alongside business leaders, trade experts and journalists.

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Aside from sporting shout-outs and specialist shindigs, we keep our noses to the ground for expert commentary opportunities. We pounced on Sports Direct’s staff welfare debacle and took home some top trade coverage in HR Magazine for Berwick Partners HR lead Debbie Sutton.

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